Ownership Changes Everything.
When someone's livelihood is on the line, your children aren't an afterthought.
“You know who’s pouring the most into your kids?
Those with the most skin in the game.
Those whose QOL hinges directly on what they create.
Those who’ve invested their own capital.
Those who can’t hide behind a corporation or system.
Those who’ve incurred the risk.”
-Ray Zingler on X
Just think about who is going to do a better job.
A guy who rolled out of bed 20 minutes before a session, at a place he doesn’t own, to put your kid through some random drills he’s going to make up on the spot?
Or a guy whose children’s caloric intake hinge directly on the quality of their fathers’ skill and care?
Who’s going to do a better job?
The 3rd period lowly held accountable weights teacher who has kids appointed to him in a room funded by taxpayers?
Or the guy who had to work 10-hour days on Christmas to make it happen for himself?
The guy who hasn’t had a weekend off, since, well, ever.
Are there great trainers out there who haven’t invested a dime in anything? Sure.
Are there some “weights coaches” who do a great job and take pride in doing things the right way?
Hell yeah. I know them.
This isn’t a knock on any trainer or coach.
It’s just a little bit different when you have substantial skin in the game.
It’s a little bit different when your quality of life and family’s resources hinge on opportunities you have to pay to create.
We don’t walk into a job.
We build it from the ground up.
We pay to earn the mere opportunity of having to create even more value to POTENTIALLY serve people.
Figure that one out.
It’s a little bit different when you invest $100,000 of your own dollars in an idea.
$1,000,000+ of your own dollars that you signed the checks on.
No fcking loans. No angel investors. No partners.
It’s a little bit different when you can’t hide behind the guise of a larger corporation or system.
It’s a little bit different when you have to say it out loud with your chest and put your name on it, publicly subjecting yourself to judgement, criticism, and being misunderstood.
It’s a little bit different when there are no guarantees and it’s always up to you to figure it the fck out or fail.
So yeah, you can trust the quality and level of care is always going to be greater coming from the people who’ve incurred the most risk.